Schedule

Schedule

All events will be located in downtown Baton Rouge. Additional details available upon registration. The Watermark hotel is offering a special group rate for guests of BREW – reserve by either calling Autograph Collection Reservations at 1-877-557-3097 (ask for the BREW group rate), or use the custom reservations webpage.

TUESDAY, NOVEMBER 14TH

Elevate Your Brand: A Women in Business Conversation  |  8:30 AM – 11:00 AM
Brands have the power to influence people’s perception. By understanding and crafting your professional brand, you have the power to shape that perception and demonstrate your uniqueness and value. Join us in this BREW women in business event and learn the main elements of self-branding. This topic is essential to every woman in all professional levels in order to continue to advance in business.

Does this blue make you thirsty?  |  10:30 AM – 11:30 AM
When we think of our favorite companies and brands, we often associate them with their colors, logos, and brand theme. So, what do you do if color wheels aren’t in your wheelhouse? Red Six Media is here with quick tips and the answers to all your “Does this blue make you thirsty?” questions.

How to not get screwed in or out of contracts  |  10:30 AM – 11:30 AM
The experts at JonesWalker help you dig into what to look for and look out for in real estate, vendor, and sub-contractor contracts.

The process is the way |  10:30 AM – 11:30 AM
Using agile development and prototyping best practices in any industry.

Ideas that Save the World |  1:30 PM – 2:30 PM
Got an idea about how to fix something in our community? Help underserved kids? Save the whales? You might be a Social Entrepreneur. Seasoned vets Sarah Broome of THRIVE Academy and Dustin LaFont of Front Yard Bikes share their stories and give tips, tricks, and traps of starting a business for good.

LLC-ya! |  1:30 PM – 2:30 PM
There’s nothing more frustrating than realizing you’re leaving money on the table, especially if it’s because your business structure and tax filings don’t work for your business. JonesWalker has tips to help you find the right incorporation and tax structure for your business

Opening Night BREW |  4:30 PM – 6:30 PM
Celebrate the kick-off of BREW with a cocktail, live art, and a showcase of the most promising start-ups in the Capital area.

Happy’s Running Club |  5:30 PM – 7:30 PM

WEDNESDAY, NOVEMBER 15TH

Arts Entrepreneur Summit: Part I |  8:00 AM – 10:00 AM
The Arts Council of Greater Baton Rouge and Arts Council New Orleans team up to present this two-part series for arts entrepreneurs of any genre or stage.

Hustling or Harassing? How to build the best network |  10:30 AM – 11:30 AM
It’s not what you know, it’s who you know. But what if you don’t know the people who can help you build your business? Learn how to make the best connections without being a creepster.

I need someone to help me hire someone to help me |  10:30 AM – 11:30 AM
Hiring your first few employees in the most painless way possible presented by JonesWalker and Greater Baton Rouge Society of Human Resource Management.

Virtual Teams: What time zone is this meeting in? |  10:30 AM – 11:30 AM
Many businesses are shifting to virtual workplaces to employ the right talent regardless of location. In this interactive presentation, Dima Ghawi shares how to effectively engage a virtual team with one key to virtual leadership: CONNECTION. She breaks down how to establish and maintain intentional and genuine connection in virtual spaces in three major ways: connecting the team with the manager; connecting the team with each other, and connecting the team with the company’s mission.

My new vendor only takes Bitcoin |  1:30 PM – 2:30 PM
Cryptocurrency is just hitting mainstream, but it’s guaranteed to impact your business sooner rather than later. Join us for this discussion on what it is and how it will change how we do business.

Side Hustle to Full Hustle |  1:30 PM – 2:30 PM
Jay Ducote, the master of taking a side hustle all the way to the top, will share some of his tips on how to stay afloat during the early stages and when to make the leap.

Telling your story with a little TED-like magic |  1:30 PM – 2:30 PM
People ask you a thousand questions as a new entrepreneur, but have you perfected your answers? When did you start your company? Why this idea? Why this name? How can you show others that your company offers ideas and services worthy of their time and attention? Why should your story matter to potential clients and collaborators? The masterminds behind TEDxLSU will share some best practices on telling the most concise, engaging story whether you’re on stage or on the street.

That was my idea |  1:30 PM – 2:30 PM
You’ve got an idea, but aren’t sure if it’s actually yours or if you can or should go through the trouble to trademark? JonesWalker IP, patent, and trademark experts are here to give you the skinny on protecting your most precious assets – your thoughts.

This is Personal: The cyber threats looming over your business and life |  3:00 PM – 4:00 PM
Think you or your business aren’t of interest to the hackers and terrorists trolling the internet? Think again says cyber security and cyber hygiene expert Jeff Moulton. While every facet of our lives continues to become more connected, it also becomes more vulnerable. In this riveting briefing that will have jaws on the ground from minute one, Moulton shares tips for any size or stage of company on how to stay off  the “Hacker Wall of Shame,” why we can’t rely on the government, and how to engage low-tech solutions in this high-tech problem.

Perennial Seller: Keynote event with Ryan Holiday |  4:30 PM – 5:30 PM
Even in today’s so-called disposable era, no one sets out to create something that disappears. Instead, whether we’re artists or designers, business leaders or marketers, we want to make something that lasts—that stands the test of time. In this keynote, Ryan Holiday unpacks the idea of the perennial seller: the product or experience that doesn’t necessarily have a huge launch, but continues to sell over many years. To get you thinking about the long-term, he’ll show you what to avoid—namely, too much of a focus on what’s popular right this second—while teaching you the fundamentals of marketing longevity, which include developing a dedicated audience that spreads your work by word of mouth. With reference to a host of success stories from literature, cinema, music, business, pop culture, and beyond, Holiday will explain how traditional companies, start-ups, entrepreneurs, and all creative thinkers can apply the same principles that helped these long-lasting brands stay relevant. Don’t let your work end up as yesterday’s fad. Embrace that special mix of marketing, and making, that will keep you on everyone’s mind.

TEDxLSU Happy Hour |  6:00 PM – 8:00 PM
Join us following the BREW keynote afternoon for a cash bar and the announcement of the 2018 TEDxLSU line-up!

THURSDAY, NOVEMBER 16TH

Arts Entrepreneur Summit – Part II |  8:00 AM – 10:00 AM
The Arts Council of Greater Baton Rouge and Arts Council New Orleans team up to present this two-part series for arts entrepreneurs of any genre or stage.

EO Accelerator Test Drive |  8:00 AM – 12:00 PM
EO Accelerator is the catalyst that enables first-stage entrepreneurs to catapult your business to the next level. Our mission is to empower you with the tools you need to grow your business to more than $1 million in sales and provide you with the skills to make yourself a better entrepreneur and leader. Test drive some of the structured educational content focused on the core areas of first-stage businesses and the unique experience of learning from and connecting with the world’s most influential community of entrepreneurs. Our mission is to empower entrepreneurs with the tools, accountability and community to aggressively grow and master their business. *All interested attendees will be contacted to assess company stage and readiness for this program

Using Interns for Good or Evil |  10:30 AM – 11:30 AM
You think you could use an intern and you think you might have something to offer an intern, but isn’t it a lot of work to put together an intern program? BRAC’s Intern BR program can help you nail the basics and create an environment where interns thrive – and help you get sh*t done

I can’t find my business on The Google |  10:30 AM – 11:30 AM
For many start-ups, getting your website and social accounts up are the first daunting task. In this Huddle, we’ll talk about what you need, what’s just hype, and the bare basics of search engine optimization.

Mom, I’m on the news! |  10:30 AM – 11:30 AM
Trying to get press about your new product or service? Want to know what gets people like the Business Report or NBC 33 excited about your press release or story as opposed to the dozens of others they see and hear every day? Get the scoop straight from the experts.

What happened to my day? |  10:30 AM – 11:30 AM
Being productive at work can be a constant challenge – technology, putting out fires, and managing team members are just some of the distractions that can monopolize your time resulting in negative impacts on your company’s culture and bottom line. A few simple concepts and tools can help you maximize your productivity and help your team members do the same.

Bootstraps to Baller |  1:30 PM – 2:30 PM
Funding your company in the in-between phase with former Silicon Valley ballers from JonesWalker.

Crush your online fundraising campaign |  1:30 PM – 2:30 PM
A watched kickstarter clock never boils… or something like that. Local businesses share their tips for a successful online fundraising campaign.

How to hack a pitch competition |  1:30 PM – 2:30 PM
The difference in a winning and a losing pitch is a thin line of preparation and presentation. Learn the best hacks from pitch expert Joel Dawson.

Virtual Reality: It’s in your pocket and you didn’t even know |  1:30 PM – 2:30 PM
Virtual Reality is the most persuasive medium we have available to us today for teaching, marketing, and learning. Local VR experts will show you how it’s already impacting your business and life and how you can get ahead of the curve.

Get things Poppin’ – SCORE’s Pop-Up Shop Showcase |  2:30 PM – 3:30 PM
SCORE Baton Rouge presents a showcase of local entrepreneurs trying their hand at setting up a successful pop-up shop.

PitchBR |  4:30 PM – 5:30 PM
The hottest start-ups in Baton Rouge have been battling all year for the chance to compete in this culminating Pitch BR event. Don’t miss the opportunity to see the next big company before they hit it big!